Ted Leonsis Is Bringing The Midnight Madness Concept To The NBA

There are a lot of reasons that Wizards fans love new owner Ted Leonsis. Here's another one they can add to the list. 

As expected, the Wizards announced they would officially hold training camp at George Mason University. We knew they would open on September 28. What we didn't know is that they would open literally right as the clock turned on September 28. 

That's right: the Wizards are holding a "Midnight Madness" practice. Via a team press release.

The Midnight Madness practice will begin at 12:00 a.m. on Tuesday, Sept. 28, and will feature player introductions, an open practice, giveaways, ticket offers for regular season Wizards games and special incentives for George Mason students.  Doors for the Midnight Madness practice will open at 11:00 p.m. on Monday, Sept. 27.     

If memory serves me, this is the first time an NBA team has done a "Midnight Madness," which is kind of crazy if you think about it. Kudos to Leonsis and the team for a great hook to generate even more buzz about the team.