If you've been wondering exactly how much a run to the Sweet 16 can help a university attract students, Darren Rovell has the deets.â†µâ†µ
Daily Web traffic to http://www.richmondspiders.com up 32% since NCAA tournament began. Traffic to school's admissions site up 48%.â†µ
It should come as no surprise that the Richmond website is doing well with the added attention, but I am a little bit surprised that so much of that attention is directed toward the admissions portion of the site. I think we all knew that a run to the Sweet 16 would really help attract recruits to the basketball program, turns out it's also good for attracting students in general.